
The enduring design of the 1970 FIFA World Cup soccer ball, a black and white pentagon-hexagon sphere, demonstrates that universality in design emerges from surviving constraints, not inherent beauty or popularity.
In this edition

Nir Eyal's Hook Model applies to AI products through a four-step loop of trigger, action, variable reward, and investment.
Curator's picks
The pieces worth pausing on, hand-selected from today's edition.
Look & feel
Visual references from across the design web.